Facebook Marketing Secrets—The Success Strategy
Learning how to market your MLM business on facebook might be a little confusing to you at first. Between Youtube, Twitter, and Facebook, a smart network marketer can build a large following and a large income too. Network marketing, after all, is all about building relationships.
And by putting any of these three powerful social networking medium to good use, a marketer can quickly establish lasting relationships and build a list of like-mined people to whom he may eventually introduce products or services. In this article, I will show you the techniques of marketing your MLM on Facebook.
Social networks such as Facebook thrive on GIVING. The most popular or most attractive people in any of these networks are those who people perceive to have a lot (mainly by way of information) to give to others.
It is important for you to understand and approach social networks with this principle in mind. If you do, you’ll surely attract quality followership.
Basically, to market on Facebook, you need to begin by making your bio as fascinating, unique, and interesting as possible. Your profile of course must be genuine. DO NOT include any reference to your business on your FB profile! Most members are not here strictly for business.
So do not give yourself away. Mention your other interests instead. That is what will quickly arouse reaction from like-minded ‘friends.”
After that, spend 25-40 minutes each day adding targeted friends to your Facebook account.
Visit FB GROUPS to search for targeted groups with interests related to your business, and join such groups. Perhaps you are marketing health supplements; your target groups should be those who are clearly health-conscious.
Next, after becoming a member of such groups, contribute meaningfully to group discussions: submit real posts, offer real values, join conversations.
If you do this everyday, you’re sure to stick out. Gradually, begin to add friends. You can often do this by sending a request, preferably accompanied by a personal message which could read something like: “I’ve been following your posts, and I must say I share your views. I think we should be friends and exchange ideas more personally.”
The more you interact and contribute to the community, the more your profile will stick out. And if in addition people find you entertaining, inspirational, and educational, then you’ll keep getting friendship requests, because you’ve simply become attractive! Aim at adding 5 to 10 friends each day.
But don’t think of monetizing your Facebook presence just yet. Allow at least 30 to 45 days before attempting to pitch your business opportunity. In the meantime endeavor to remain active in your community, and to continue to contribute quality posts to the groups you’ve joined—you should join at least 5 well-chosen groups.
Most successful facebook marketers have also discovered that it helps to contribute posts to high traffic FAN PAGES. So isolate a number of premium fan pages and post in them at least once each day.
Continue to give value, and you’ll gradually be looked upon as a leader. It is also fine if you can provide links to other professional contents—both yours and that of others.
You can now gradually begin to promote your products to your Facebook community. But DO NOT SPAM. And do not in any way force people to look at what you are marketing. Shape your approach in such a way that people will feel they voluntarily chose to click on your link.
Meanwhile continue to give more than you take from your group.
And continue to brand yourself as a leader and to build relationships within the community. As a result of the value you have given, and the goodwill you’ve built up, some members will favorably consider your MLM opportunity.
Some may even give you their phone contacts so you can continue the prospecting on phone. Either way, you would’ve built up a huge list of like-minded people to whom you can now market your opportunity, either using this same forum (Facebook) or in conjunction with other strategies.
Thanks,
