Youtube is a great social networking site. Learning how to build your MLM business using you tube is not as hard as it may sound. Online videos which started like a fad only a few years ago have now assumed the status of a valuable marketing resource.

Many are of the view that this channel of marketing communication is set to become even more popular, as more marketers discover new ways to reach their prospects with short videos. So this marketing strategy is here to stay. And so is YouTube—undoubtedly the most popular video site at the moment.

YouTube is not only the premier video website, accounting for over 60% of all online videos, it is also one of the most dominant websites on the internet itself, ranked no. 4 by alexa.com. InformiTV reports that every minute of every hour, 13 hours of videos are uploaded unto YouTube.

A search in April 2009 returned over 80 million videos on YouTube! Literally millions of people visit YouTube everyday for education, entertainment, and research purposes.

If you are a network marketing lion, you must smell blood here! YouTube presents you an opportunity to grow your MLM. The sheer number of people visiting this site means that this is a great avenue to increase your lead generation.

After all, in MLM we go to wherever people may be found, the more the merrier, isn’t it? The logic is simple: wherever millions of people congregate or frequent, chances are at least some of them will be interested in our network opportunity. So set up a shop at YouTube!

The good thing about YouTube is that you don’t even need to create your own videos to get started. You can actually begin by simply rating and commenting on those posted by others. You simply take part in a group and share your opinions.

If you stand out as an objective commentator, this won’t go unnoticed. Some will trace your link (hopefully you left one!).
But should you opt to create your own videos (which I strongly encourage), then start by doing really nice stuff, tidy videos.

Pay close attention to lighting and audio of your videos. No one will waste their time watching grainy pictures or poor audio.

So edit your videos properly or get a knowledgeable person to do that for you. Your viewers will surely appreciate the extra effort you put into making your videos “tight”. Remember the numbers we cited above—millions of videos are uploaded unto YouTube every week.

So if yours will be viewed, it must be good in some ways. No, it doesn’t have to be perfect. For sure your video must include a link to your website—why else are you doing this!

It is also smart to link your YouTube videos to other social networking sites like Facebook or Tweeter or MySpace. This is in fact the most interesting feature of YouTube.

These links can extend the reach of your videos and get you noticed by potential leads. Please do not introduce your products here. Just promote yourself and make yourself likeable for now. Then leave a link to your website. Sell at your website.

Do not underestimate the importance of the title you give your videos. Unless the title can attract attention, no one will get to know how great your videos really are (and I suppose your videos are great).

So give them witty but honest titles: “exclusive video…” “Rare video of…” “Leaked video of…”, etc. You want a title that will grab attention.

Finally, in your video promotion, invite viewers to comment on your videos. This could provide you a great opportunity to engage viewer (and potential leads) in a conversation. Constructive comments and even objective criticism are useful. It could refine both you and your product. But do not hesitate to delete derogatory or downright malicious comments.

So embrace the YouTube video marketing. With the right message in your YouTube videos, you are likely to create relationships and leads that’ll translate into profits with time.

If you are looking for free MLM leads twitter can help you build your MLM business. Whether you are a MLM veteran or you’re just starting out, Twitter is one social networking tool you don’t want to underestimate. 

Of course there are also Facebbok and MySpace in that category, but twitter is unique in some sense: there’s only one photograph of you here; you’re given 140 characters with which to Tweet, as well as 160 characters to state your bio data and web link; you have access to 5 million persons to befriend and impress (increasing by nearly ten thousand everyday).

How do you deploy these vast resources to your advantage as an MLM entrepreneur?

You probably know by now that big advert campaigns are not for anyone not earning a minimum of two grand per month from their MLM. Meanwhile you do need to generate leads. Twitter enables you to get these leads without spending money on adverts, if you can’t afford one yet. There are both right and wrong ways to tweet. We’ll consider some of the most effective ways to utilize this tool for maximum result.

First you need to create a twitter account, obviously. Then customize your profile and give a brief description of what you stand for and the things you’re passionate about. You have 140 characters to say it. So be witty, yet truthful.

Endeavor to answer the question: “why would anyone want to befriend or follow me?” But that need not paralyze your thoughts. Do you possess any knowledge or ability that can improve people’s lives in some ways, or answer some of their questions? Then rest assured that you’ll have followers at twitter.

Meanwhile you also need to follow others. That’s the beautiful thing about twitter—it fully demonstrates the law of giving and receiving. Most importantly, you need to follow the top performers in your niche area.  Identify five or six experts in your industry and start following them. Follow their followers too. Then strike up a conversation with some of them as a way of making them follow you in return.

Once you notice an appreciable size of followership, think up ways of keeping these ‘glued’ to you. Tweet about things that can educate them. Share some tips you recently learned or acquired long ago that are still quite relevant. Create an atmosphere of cordiality.

Remember that in marketing generally, and online marketing in particular, people buy things from those they know and have reason to trust. So build familiarity and trust.

Resist the tendency to pith your network opportunity very early on. Focus instead on giving out constant helpful information. Make your tweets entertaining too. Ask your followers some questions once in a while, and generally look for ways to keep some conversations going.

Do not limit the information you post to just your own articles. Tweet other news articles too, including tips, ideas, and Re-Tweets (posts from other Twitters) that you particularly enjoyed and or believe would be of interest to your followers. This approach could even be a great way to build contacts with other twitters.    

Remember to thank new followers. Offer free but useful information that your followers might not find anywhere else. With time, you’ll begin to reap the benefits in terms of free leads to your MLM business.

Used correctly, Twitter sure has the potential to help you gain thousands of genuine leads who will track your updates and be favorably interested in your business opportunity when you eventually introduce that to them.  And if you have an opportunity worth buying into, then your followers may actually be grateful for the opportunity to know you.