Archive for the 'Small Business' Category

Who Is Daegen Smith?—A Review

Here’s one MLM authority whose profile is hard to state in one sentence. Daegen Smith is one MLM prospecting wizard you would want to know. His prospecting and recruiting success is causing many marketers to re-examine their own marketing strategies.

Consider this: Daegen once generated some 2600 MLM leads in one day; he has sponsored more than 3000 persons into his MLM business; he routinely creates hundreds, sometimes even thousands of new prospects each day.

“The King of Never Calling a Single Lead,” as Daegen is now popularly known, was only 24 when he started out online. That was five years ago. And like most online entrepreneurs, it was the fear of the future that proved to be the catalyst that propelled him into internet marketing.

At the time, Daegen had a job alright, a FedEx delivery man. But like most of us, the job was clearly a road to nowhere—salary that was never going to help you live a fulfilling life, and tiny raises that will always combine with inflation to keep you in the same circle of financial struggle, every year.

He thought about it all and decided that financial struggle wasn’t going to be his lot.

At length he went into real estate, bought an apartment building, but continued to search for a better—and quicker—way to secure his financial future. At a real estate training event, he stumbled onto affiliate marketing.

Daegen experimented with it for over a year before he saw his first commission check. It wasn’t much at the time, but it did a lot for his confidence and pocket.

Meanwhile he had begun to experiment with network marketing. A mentor had told him that a lack of focus was one reason many people fail in MLM. Daegen decided to put his mentor’s teachings to work.

He focused on internet marketing. Sampling the techniques of successful network marketers, he finally discovered and perfected the fundamentals of Multi-Level Marketing. The rest, as they say, is history.

As network marketer, what can you learn from Daegen Smith? A careful examination of his marketing strategies tells us that to have success in your MLM, you must also succeed with prospecting and recruiting.

To do that, you must: Have a lead capture page on your website, and have an auto-responder to facilitate the building of relationship with leads, Design a direct response, high-conversion sales letter. And most important Stay focused!

Furthermore, your business vision must constantly be clear to you. You must know why you went into network marketing in the first place. What goals and dreams bring you here? Keep it burning. Refuse to be distracted or discouraged.

Also, remain your natural but passionate self. You don’t have to be or act like someone else to be attractive. If you trust in who you are and make it fun, be assured that like-minded people (and there are many out there!) will be attracted to you as a person and to your business.

Of course remaining yourself does not remove the need to improve in your skills and methods. Indeed, one of Daegen Smith’s most dominant attributes is that he loves learning about new things. So should you. Continually update your self. Observe what others are doing. Hire a mentor if necessary.

Daegen also believes in starting small and then scaling up. So don’t wait till you are able to start big or do things perfectly. Take action and persist in it, all the while learning and correcting your mistakes.

As the saying goes, you don’t have to be perfect before you can start, but you’ll have to start before you can become perfect.

Above all, get proficient at generating traffic, recruiting, and automating some of your processes. If you would like to learn how to generate massive traffic based on lessons I learned from Daegen Smith, I invite you to visit my website.

Are You Using Article Marketing To Correctly Promote You and Your Business?

I assume that everyone knows what an article is, but how many of you know how an article can help you promote your Blog, Website or Business?

Promote Your Expertise Online. Writing articles can help to establish your expertise and brand you as a leader online. One thing that all experts have in common is that they have written something – articles, books, reports, etc. Writing articles is your first step to becoming a well-known expert in your field.

Here are a few examples of why you should write articles and use them to promote your business and generate more clients online:

1. Do You Want To Make MONEY! One main reason for writing articles is making money. While you will not be paid directly for writing, publishing and submitting your articles online, writing articles and promoting them online will result in more of a web presence and, ultimately, more sales your business.

2. How Can You Get More Blog Subscribers. To increase the number of your Blog subscribers, use the Resource Box of your articles to drive more traffic to your Blog subscription page.

3. Reach More Potential Customers. When you submit your articles to article directories, your article might be syndicated by other business owners in their blogs, newsletters and web sites. This is a very good thing because many people will see your articles, and you will be exposing you and your business many potential customers.

4. It is very important to Get More One-Way Links to Your Web Site. Since the Resource Box that is attached to your articles contains links back to your web site, you will gain many one-way links back to your web site when your article is re-printed. Now people who read your articles will be able to follow these links to your web site.

5. Get Better Search Engine Rankings. One-way links to your web site are great for improving search engines rankings and getting more search engine traffic. Since search engines put more weight on one-way links, than on reciprocal links, getting one-way links with your articles will help you with your search engine strategies.

6. Reach Out to More Segments of Your Target Market. As your articles are re-printed on different blogs and web sites, you are able to reach out to the segments of your target market that you would have never been able to reach on your own. However, with other people using your articles on their blogs and web sites, you are able to reach out to these customers.

7. By promoting yourself online by writing articles you can help to establish your expertise and brand you as a leader. One thing that all experts have in common is that they have written something – articles, books, reports, etc. Writing articles is your first step to becoming a well-known expert in your field.

To Your Success,

Sandra Essex

P.S.
If you are part of the internet population that makes little or no money and you want to learn how to play by the “NEW” Marketing rules here’s the access to that knowledge:
THE ARTICLE MARKETING QUEEN!!

New MLM Prospects—What Attracts Them Most To A Sponsor?

What are MLM prospects really looking for when they join a business? Amidst the maze of distributors competing for the attention of prospective clients, why is it that some of them would decide to join you? Is it because of your company’s reputation, its superior products or maybe the compensation plan? No.

Otherwise they would have joined any of the other distributors from your very same company who came before you. Or is it that you’ve come at the right time? Neither. Around this same time they’ve been turning down other solicitations. So what is the attraction?

It is you! Yes, people join your network company because of you. Isn’t that great? Well, it’s a failure to understand this simple truth that’s kept many marketers struggling unnecessarily for new recruits or customers. The thing is that in MLM, people join people, not necessarily company, or products, or pay plans.

Those other considerations come soon afterwards. But first, people are attracted to someone they perceive as a LEADER in some way. This is not even unique to MLM. Throughout history, and in every circle of human activity, certain qualities and personality traits have always made some persons more attractive than others.

In MLM, that quality or trait that attracts leads more than any other is LEADERSHIP. Yes, here in MLM leaders are winners. People join those they perceive as an authority in the area they are considering. They join those they believe are capable of helping them become what they want to become.

Is that how you are projecting yourself before your prospects? More importantly, is that how your prospects see you?

The truth is that very little can be achieved in MLM without leadership. Is it for nothing that companies that distribute their products through network marketing lavish lots of incentives on group leaders?

Check out all the 6-figure monthly earners in network marketing; they are leaders who in turn imitate other leaders within the group. That’s how it works.

The way to gain the attention of prospects in MLM is to exhibit leadership qualities. So ask yourself: why would someone want to join me? What can the person wanting to join me hope to gain? Your answers to questions like these are a test of your leadership profile.

Becoming a leader though isn’t as hard as it may sound. You just need to start by massively educating yourself in your niche area. It is when you educate yourself that you increase your value and the value you can impart to others. If you have value to offer, people will come to you.

You should do everything you can to develop leadership in yourself. In fact, since MLM isn’t much different from any other activity as far as being a leader is concerned, I suggest you pick up any good book on leadership and begin to learn ways to exhibit the traits of a true leader.

Among other things, you’ll learn that leaders are not interested in who gets the credits as long as the goal is achieved. Leaders are constantly grooming those behind them to become leaders in their own right.

And as far as network marketing is concerned, helping your prospects to build large successful networks of distributors makes a lot of financial sense to both them and you, doesn’t it?

Personal financial rewards need not be your only motivating factor, though. Simply demonstrate a genuine commitment to see your prospects succeed. Do this by the way you interact with them online and offline. Show it by availing them of resources that can help them learn and grow faster.

If they observe these leadership qualities in you, they will be attracted to you. They will be more inclined too to treat their own downlines same way. Leadership Qualities will then spread throughout your network, and that would be mutually beneficial.

How To Build Your MLM Business Using You Tube Set Up A Channel On You Tube

Youtube is a great social networking site. Learning how to build your MLM business using you tube is not as hard as it may sound. Online videos which started like a fad only a few years ago have now assumed the status of a valuable marketing resource.

Many are of the view that this channel of marketing communication is set to become even more popular, as more marketers discover new ways to reach their prospects with short videos. So this marketing strategy is here to stay. And so is YouTube—undoubtedly the most popular video site at the moment.

YouTube is not only the premier video website, accounting for over 60% of all online videos, it is also one of the most dominant websites on the internet itself, ranked no. 4 by alexa.com. InformiTV reports that every minute of every hour, 13 hours of videos are uploaded unto YouTube.

A search in April 2009 returned over 80 million videos on YouTube! Literally millions of people visit YouTube everyday for education, entertainment, and research purposes.

If you are a network marketing lion, you must smell blood here! YouTube presents you an opportunity to grow your MLM. The sheer number of people visiting this site means that this is a great avenue to increase your lead generation.

After all, in MLM we go to wherever people may be found, the more the merrier, isn’t it? The logic is simple: wherever millions of people congregate or frequent, chances are at least some of them will be interested in our network opportunity. So set up a shop at YouTube!

The good thing about YouTube is that you don’t even need to create your own videos to get started. You can actually begin by simply rating and commenting on those posted by others. You simply take part in a group and share your opinions.

If you stand out as an objective commentator, this won’t go unnoticed. Some will trace your link (hopefully you left one!).
But should you opt to create your own videos (which I strongly encourage), then start by doing really nice stuff, tidy videos.

Pay close attention to lighting and audio of your videos. No one will waste their time watching grainy pictures or poor audio.

So edit your videos properly or get a knowledgeable person to do that for you. Your viewers will surely appreciate the extra effort you put into making your videos “tight”. Remember the numbers we cited above—millions of videos are uploaded unto YouTube every week.

So if yours will be viewed, it must be good in some ways. No, it doesn’t have to be perfect. For sure your video must include a link to your website—why else are you doing this!

It is also smart to link your YouTube videos to other social networking sites like Facebook or Tweeter or MySpace. This is in fact the most interesting feature of YouTube.

These links can extend the reach of your videos and get you noticed by potential leads. Please do not introduce your products here. Just promote yourself and make yourself likeable for now. Then leave a link to your website. Sell at your website.

Do not underestimate the importance of the title you give your videos. Unless the title can attract attention, no one will get to know how great your videos really are (and I suppose your videos are great).

So give them witty but honest titles: “exclusive video…” “Rare video of…” “Leaked video of…”, etc. You want a title that will grab attention.

Finally, in your video promotion, invite viewers to comment on your videos. This could provide you a great opportunity to engage viewer (and potential leads) in a conversation. Constructive comments and even objective criticism are useful. It could refine both you and your product. But do not hesitate to delete derogatory or downright malicious comments.

So embrace the YouTube video marketing. With the right message in your YouTube videos, you are likely to create relationships and leads that’ll translate into profits with time.