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Article Marketing is a must if you want to make money with your home based business online. Until I started it a little over two years ago, I never imagined how writing simple but well-targeted articles would turbo-charge my network marketing business.

Before then, I had always thought that getting online prospects for my home business was only possible with a couple hundred dollars in purchased traffic. But being an adventurous person, I decided to give article marketing a try. And was I surprised!

If you haven’t tried it yet, I strongly suggest you give it a shot and see what article marketing will do for your online marketing efforts. I bet you’ll also be pleasantly surprised. To ensure you do it right, I’m giving you 5 hot tips that have always worked for me:

Include The Benefits Of The Article In The Title: Give your readers the major reason they should stop and take a look at your article. And put it in bold letters at the very first line on the page: the title. The person coming across your article at the search engines or anywhere else should immediately see what they stand to gain by reading the article.

KISS Your Articles: Your articles are not intended to exhaust every idea on the subject you’re writing on—just basic but helpful info. Whoever enjoys the article and wants further details should and would gladly trace you to your website (that’s the whole idea, really). So Keep It Short and Simple (KISS). And talk directly to your reader. You should also arrange your articles in short paragraphs in which each paragraph says something meaningful.

Give Information, De-Emphasize Your Business: The only reason anybody would want to read your article is to get information about something, not because they are looking for a business to join. So the primary focus of your articles should always be to provide helpful information. The information should be timely too in order to fetch you meaningful traffic.

Choose Quality Over Quantity: You’re probably aware of those so-called expert article marketers who promise to give you hundreds or even thousands of articles for peanuts. If you believe that quantity is all that matters in article marketing, you’ll fall for their gimmicks.

But I advise that you watch it. These mass-producers of cheap articles simply outsource the writing to barely literate “writers” in non-English speaking countries. Unfortunately, because of their very poor command of the English language, these so-called writers deliver loads of “articles” that are quite useless, and which nobody enjoys reading.

Their sheer quantity may get you search engine ranking. But of what use is it if your visitors are highly disappointed with what they find? That will only serve to hurt your credibility in the online marketplace.

A better approach is to stick to quality articles, even if these will cost you a bit more money (or time if you write them yourself). Over time, if you write and post consistently, the quantity will build up, which gives you the best of both worlds!

Make Use of Directories: They already have a large client-base who frequent their websites in search of articles. Among the best are ezinearticles.com, goarticles.com, articlealley.com, and articlebase.com. Articles submitted with these ezines stand a strong chance of being read by people searching for quick guides or information.

Article marketing really works. Employing the tips above, you should be able to write good ezine-standard articles to boost your home business sales.

I Am a TOP Producing Internet Marketer. I enjoy helping new people learn how to Build Their MLM Or Online Business by using Article Marketing. If you are tired of failing in your present Company then you need to learn these skills! Visit this website for more Article Marketing Secrets. Learn how to get your Articles on the First Page of Google Fast.

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Here are some Great MLM Tips. One sure way to improve your success rate as a network marketer is to develop the skill of talking to strangers. This skill will also spice up your social life.

But talking to strangers happens to be one habit that doesn’t come naturally to most persons. At the root of the problem is the fact that we were trained as children to beware of strangers. Of course, at the time, this was a wise precautionary measure.

But avoiding strangers as adults will do you more harm than good. It can seriously limit the number of persons you can meet and interact with. And what sort of success can you have as a business person if the only persons you market to are family members and a handful of friends? What if you’ve just moved to a new area where you hardly know anybody?

So you’ll agree that talking to strangers is one skill you just have to develop. Fortunately, this skill is easy to develop. And once you get started and begin to see the benefits, you’ll be excited and encouraged to keep going.

Now, what will help you to overcome your fear of talking to strangers? Three things: Consider the gains of talking to strangers. Learn how to deal with rejection. Break down your fears through practice.

The Benefits: Each individual represents a wealth of information waiting to be tapped. What they tell you about themselves and their world view can either reinforce or challenge your personal views. And unlike close friends and family members who often fear hurting your feelings, strangers are more objective when they tell you things about yourself.

And as you observe the ways people genuinely react to your interactions, this will form a wealth of experience which will help you to further develop your social skills.

Talking to strangers also opens up for you a large door to relationships—business contacts (remember that who you know is more important than what you have on your resume), friendships, mentors, and romantic relationships. Isn’t it true that the most cherished dream of most persons is to meet their ideal partner?

But so very often, people freeze with fear when they meet someone they’re attracted to. How can a person find love with that mentality?

Dealing With Occasional the Rejection: This should be easier now that we have seen the immense benefits of talking to strangers. The first key in dealing with rejection is to not take it personal. Let me even start by saying that most persons are actually disposed towards friendly conversations.

So at times when they turn cold shoulders, it often has nothing to do with you as a person—another reason why you shouldn’t take it personal. They may just be having a bad day. Or a stranger might have harassed them before.

Even if you discover that you’re responsible for the way the person has reacted, learn from it. Think of what you didn’t do right—your approach (maybe you were too pushy. So next time start gradually), your facial expression, your dressing, etc. Thinking about things in this way will help you to improve your success rate and overcome your fears of talking to strangers.

Overcome Your Fears Through Frequent Practice: Getting started is often the hardest part of talking to strangers. Once you form the habit of striking up conversations with total strangers, it begins to feel less nervous. Your conversations will become smoother, and you’ll become more likable. Just don’t get discouraged.

You could start by commenting on something or commending someone for what they’d said. Keep things brief at first, and chances are that people may be willing to chat.

Talking to strangers is a habit we all must develop. It can change your life for the better. It puts you at ease each time you meet new people. Overcoming these fears will also give you greater control over your social, business, and love life.

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When you are using Article Marketing Keyword Density is very important—it is a reference to how many times a keyword or search phrase appears in an article.

The placement of keywords within your online article is a crucial factor in search engine optimization. It is these keywords or phrases that determine the ease with which search engines will index your web articles. They also determine the page ranking of your article whenever people search for information related to your article at a search engine.

Choosing the right keyword density is the easiest way to gain high rankings on search engines, and this is what will increase the amount of web traffic you will get. And the greater your online traffic (which literally means visitors to your website or blog) the greater your online sales, and ultimately the greater the financial rewards for your efforts.

So keyword density is no doubt an interesting topic for all online article writers and marketers. But is it fairly straightforward? That’s another matter altogether.

The truth is that in the name of ensuring that their articles are noticed by search engines, a lot of the article marketers end up stuffing every sentence with a keyword. This can be too much of a good thing, if you ask me.

You the reader, how does it feel when your search for information takes you to a web article which title and topic may seem sweet, but as you attempt to read the article, you discover that there’s a word that appears several times in every sentence? Do you find that pleasant? I doubt.

Keyword density is something you really need to give yourself some room for trial and error so that you can determine what should be the right level of density of keywords or search phrases for your articles.

You should constantly monitor how your articles are doing at the search engines. Are you gradually rising in the ranking of search engines, thus increasing your web visitors and online sales?

If so, just know that your articles’ keyword density is OK. After that, simply focus on delivering excellent value—quality content— to your website visitors. In the end, that is what will keep visitors coming.

Do not make the grave mistake that many article marketers do: they act as if page ranking is an end in itself; as if the moment people visit their website, their purpose for being online is met. For that, they lace their articles with over-repetition of keywords and phrases.

When people do this, two things can happen: the first, as I stated earlier is that such websites lose credibility in the eyes of online visitors. Then, secondly, over stuffing articles with keywords can actually prove counter-productive.

What happens is that excessive use of key phrases in an article triggers an alert to a search engine. Search engine software often interprets these over-repetitions as an attempt to gain “false popularity”.

It is known as “keyword stuffing” which could deceive the search engine to give you high page ranking if undetected. But once detected, the search engine could go on to penalize you for over-concentration of keywords. Subsequently, this could adversely affect your website’s ranking. But you can avoid all that.

The bottom line is to consciously maintain a good balance when placing keywords or search phrases in your online articles. The percentage method is the easiest way to determine the number of times a keyword should appear in any article.

For the article title, upwards of 75% of it could be keywords. No problems there. But for the article body, the general recommendation is often in the region of 2.5% to a maximum of 5%.

Make no mistake, keywords are important. But you have to do it right in order to enjoy the benefits and avoid the pitfalls. The recommendations above should help you.

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Facebook PPC Marketing is growing fast. Recently, Facebook has begun offering Pay Per Click advertising. The jury is still out as to whether or not theirs is a top model PPC. Many marketers have actually concluded that it is. Others say it is a failure.

Personally I do not want to rush to any judgment. There is no doubting the fact that Google PPC campaign currently holds all the aces. But we should not be quick in concluding that this will always be so.

The good thing about Facebook PPC Marketing is that it comes cheap—at 5 cents per click. Which means you can at least give it a try and reach your own judgment.

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To help you try things out, I offer the following suggestions:

Generally it is not advisable to start your social media networking with solicitations for business patronage—facebook or any other one. Even if that’s your ultimate goal, it should be gradually introduced way down the road.

Your first focus should be to build a solid base of followers—friends and fans. Next, build separate facebook pages for the products or services you plan on marketing. It also helps if you try and join facebook groups with interests identifiable with your niche area.

Even then, try and create a fairly unique group, based on what you perceive to be the deficiencies of the other groups. Your aim should be to fill a need not already catered for by an existing forum.

It is only after you have taken those initial (and essential) steps that you can decide to venture into Pay Per Click advertising with your facebook account. Start by driving as much traffic as possible to the facebook landing pages you earlier created for your products.

Fortunately it is easier to do this with facebook than with your conventional website or blog. And at only 5 cents per click, the budget is also pocket-friendly, allowing you to experiment. But I still recommend a $5 dollar daily budget for each of your campaigns.

But ensure you clearly define your demographics. You do not want to wipe off your lean budget with untargeted traffic. So target the right market, and direct them to the right landing page.

One more thing: facebook has rules governing their PPC adverts which are very different from what you know about Google PPC.

So do not just assume that you already know the rules governing PPC. Get familiar with their terms and conditions, and follow them. Or else your account will be blocked without prior notice.

Also, pay close attention to your advert campaigns once they are set up. Do not start with high budgets. Remember that traffic sometimes come very fast such that within a very short time your set budget could be wiped out.

That’s something you don’t want to risk when you’re still test-running things. Stay close to your computer at this stage, and make the budget low, just in case the traffic isn’t what you intended.
Finally, write catchy headlines. Those in the form of questions are the most effective. But bold statements also draw traffic.

Your goal is to write the sort of headline that catches the attention of the reader and makes them want to read more about the subject. And that would make them click all the way to your landing page.
Facebook Pay Per Click may not compare with Google PPC at the moment.

It may even be a little risky for the undiscerning advertiser. But it is exciting nonetheless, and could make you money if you get the hang of it and take it seriously.

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Article Marketing Tips-Why Use Article Marketing

If you are an Online Marketer, getting visitors to your website should be your number one priority. Not that it should be your number one headache too. Article Marketing presents you with an excellent opportunity to reach your potential customers without much hassle.

This is a form of advertising in which you write short articles that are related to your business opportunity. These articles are then made available for free distribution and publication in the online marketplace.

Each article would contain a resource box (also known as bio box) which includes references and contact information about the article author and their business.

Online article marketing is a subtle technique for advertising products and services via online article directories. There are quite a number of directories out there on the worldwide web, and most of them receive a high volume of traffic and are often considered as authority sites by Google and other search engines. As a result, your submitted articles are guaranteed to receive substantial traffic, free.

Some internet marketers try to maximize the results of their marketing campaign by submitting their articles to multiple directories. Sometimes this strategy works. Sometimes it does not. The important thing to note is that most article sites frown at this practice.

Moreover, most search engines now have software to filter duplicate content to prevent the same article from appearing multiple times during searches. Yes, some marketers are able to circumvent this filter by creating multiple versions of the same article.

But why go into that? In my opinion, a much better approach, and one which guarantees greater traffic, is to write new, separate articles, even if on the same topic. This way you do not run the risk of violating clearly-stated editorial guidelines. This is also the surest way of getting that much-desired traffic that brings you to article marketing in the first place.

It is also good to point out that article marketing is not purely a web-induced marketing strategy. In its various forms, article marketing is as old as the mass media itself. Prior to the arrival of the internet, articles have been used by both professionals and ordinary business owners to obtain free space in the print media.

This is because the information relating to a local business could provide useful content to a newspaper, at the same time providing local businesses with free contact information in the press. The paper gets rich features, and the small business would get wide and mostly free exposure. It is a mutually beneficial arrangement.

The arrival of the internet has only accelerated the use of this marketing approach, as well as making it easier to employ. Most other forms of Search Engine Optimization and Internet Marketing require a website, a hosting plan, as well as an advertising budget. The total cost is often beyond the reach of most new online marketers. But article marketing has now leveled the playing field in that regard.

Thus, by using article directories as free hosts, an article marketer is able to get free traffic via organic searches in search engines.
Well-written and rich content articles released for free distribution are known to substantially increase the credibility and popularity of the author and their business, as well as attracting new clients. It is one marketing strategy you do not want to overlook.

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Collectable Coins—What Are They?

The history of Paper money dates back only a couple hundreds of years. But for millenniums prior to that, numerous scarce commodities had performed the various roles now played by our banknotes, checks, and coins. And we have not even said anything about the era of batter.

Yes, there is no arguing the fact that our present money system is by far the most flexible ever invented by man. But don’t you also agree that our totally artificial money does not quite elicit the appeal that Silver and Gold posses?

They posses all the properties of money, and more: unlike that paper money in your wallet, the value of silver and gold is intrinsic, in-built, rather than merely bestowed on it by some government. And are those metals appealing to the eyes!

Did I mention that Silver and Gold coins also serve other useful purposes other than medium of exchange? Well, if you think your money is as durable as gold and silver, try throwing your banknotes into the fire for thirty seconds and let us see what happens!

Isn’t it true that we are still filled with nostalgia for that era when Gold and Silver were the medium of exchange? To me, that partly explains the growing preoccupation with collectible coins.

In fact in recent times, an industry has emerged purely devoted to the collection and selling of Gold and Silver coins. It is called The Numismatic Coin Market. And it is a global market now worth 100 billion dollars—and still growing. Let me tell you a little about it.

What Are Numismatic Coins?

No they are not the same as those which price you often hear when commodity prices are read during business news. Those ones are known as Gold or Silver bullion. Collectible coins are defined as the coins whose market value are determined by their rarity, their condition, mint date (i.e. age), and marks.

Their metal content is rarely ever considered when their value is being determined. Another name for them is numismatic coins (or simply numis). In the meantime Gold and Silver collectible coins have natural value as well as a large demand.

These two conditions ensure that as a collector, you are always sure of a fair price for your precious metals whether you want to sell now or much later.

Collectable coins often sell at huge markup prices. I is not unusual for a collector to sell their coin at a price several times that of the metal content of the coin. Gold and Silver bullions on the other hand must sell at prices equal to or slightly higher than the value of their metal content.

If you are a collector of Gold and Silver Coins, you need not worry about how the economy is doing. Isn’t that good news? In fact, Gold and Silver themselves seem to fare better when the economy is down.

This is mainly because these precious metals are globally recognized as a dependable store of value. As a result, people want more of it when other assets appear less secure, such as during recessions. And since the value of numismatic coins cuts across national boundaries, it follows that the fate of a particular country’s economy would not affect the value of your numis coins.

In the final analysis, Gold and Silver are among the few things in the world which value is universal and nearly everlasting. So whether you engage in coin collection as a hobby or as a form of business, the truth remains that what you have in your hands have value that can only appreciate.

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Tracey Walker’s success story in network marketing is as inspirational as it is educative. Here’s a lady whose success has added to what we’ve always been told but which most have refused to accept, namely, to make a real impact in network marketing, you must learn from those who’ve been doing it well. Period. Anything else will only amount to gambling with your money and time.

Like nearly everyone else, Tracey came into MLM after experiencing some financial fluctuations arising from the los of a job. With an MBA in marketing from Florida A&M University in 1999, she was doing pretty well financially until 2002 when she was laid off.

Along with her father, she later set up a real estate firm and moved back to her home state of Illinois. Soon she was doing well again. But the housing slump soon struck, sparing neither large nor small firms. So again, Tracy Walker was struggling financially.

It was at this point that someone first introduced her to network marketing. Her individual personality and background in marketing ordinarily predisposes her for success in network marketing. But it won’t come on a platter of gold.

Starting in 2007, she started investing lots of time and efforts learning and implementing numerous marketing strategies, including making endless presentations all in an attempt to succeed in MLM. But her success was minimal at best.

She was obviously approaching network marketing much the same way she had approached the businesses she practiced before coming into MLM. But this woman is a no-quitter!

Her breakthrough in network marketing finally arrived when she decided to do the only sensible thing: ask the masters for help!
Now throw in Daegan Smith and a few fundamentals of network marketing, and what you get is a complete change in strategy and a fresh look at marketing opportunities that would transform Tracey Walker’s MLM business within a short time!

She was later to be invited by Daegan to co-author a book series on MLM training, called “The Power of Leadership.” That alliance would further establish her name among the most respected and most successful MLM trainers and marketers. Her credibility got a massive boost, and riding on the wings of that success, she has simply been attaining one marketing feat after another.

But it soon became obvious to Tracey that her downlines were not following along. It’s a common problem that thousands of high-flying marketers often face in building their MLM business—the absence of duplication.

This energetic lady was generating numerous leads per day and sponsoring scores of new members into her team. But unless these downlines are doing the same things she herself was doing, her progress and impact would be seriously halted.

If she could find a way to train her downlines to implement at least two-thirds of her strategies, then she would not only set her company on the path of massive growth, she would also have succeeded in putting thousands of network marketers on their way to individual success.

Being a positive and determined person, Tracy set out to address those issues. We can narrow down the lessons from Tracey Walker’s success to 3 factors:

No one knows it all. And unless you are willing and able to learn from those before you, you’ll struggle for long. Perseverance and determination are indispensable attributes in business—any business.

The need to be selfless. Successful marketers are never selfish or self-centered. They realize that this is a people’s business where your success is so often tied to that of the next person. So everyone in the team works for the growth of all team members.

These are among the attributes that have helped Tracey Walker to attain massive success in just three years in network marketing. Are you going to adopt these habits in your MLM business? Then I may well be writing about you in my next Post!

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In MLM, You Must Brand Yourself Online!

It doesn’t matter what products or services you’re promoting; as long as it is done by way of Multi-Level Marketing, and especially if it is marketed online, you must brand yourself as someone who wants to be of help to people. You must be an expert, or at least act like one.

People want to work with those who care about their success. In network marketing, we are basically looking for people who need help so we can offer to help them. This is the only way to approach the business if you hope to attract willing customers.

Network marketing involves getting people, training them to do the things you do well, and helping them achieve the goals they’ve set for themselves. It’s now been proven that it’s not your MLM company, or your products, or even a generous compensation plan that make people want to join you. YOU are the most important element—your marketing methods and your leadership abilities.

Thus your primary aim should not be to make a sale or cajole people to join your business. No. such an attitude is often easy to see through, and it scares people; people don’t like to be sold.

They like to feel that a marketer has successfully identified their need and has a solution to that need. So start by positioning yourself as someone who knows more than most other marketers about a particular subject.

Only when you brand yourself as such a marketer will willing clients come begging you to register them into your business opportunity or to buy your products.

Now, you may not feel like a leader or anything. But if people must come to you, that is, if you are going to generate leads without losing your sleep everyday, then you have to look for ways to showcase what unique qualities or abilities you possess before your online clients.

You have to show your prospects why you are better or at least different from the hordes of other marketers out there in the online marketplace. What things make you to stand out? What solutions can you provide to common problems in MLM?

Branding yourself online need not be such a hard task. It all begins with determining what group of persons you are going to prospect, and identifying the needs of these prospective clients. After that, find ways to relate with these ones.

It could be as simple as commenting on their blogs or sending them useful newsletters. Speak as one genuinely interested in the success of your prospects.

Supply information that fill real needs. It’s been observed that by just knowing and doing a little bit more that most other marketers, this instantly puts you in a position of power and trustworthiness. And if the information you provide always prove useful to readers, they’ll keep coming back for more.

This is the key to generating sizeable leads everyday without really pitching any product or opportunity. And it happens that leads generated in this manner are often more responsive when you eventually decide to introduce a product or service. Such prospects often call you before you call them!

Self-branding is one aspect of your business that surely requires constant attention. It is the best way to prospect, and the easiest way to recruit. Project yourself both as a knowledgeable and a helpful business ally. Give constant value to your prospects. And watch them call you to inquire how they can be a part of what you’re doing.

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How to Prospect Using Attraction Marketing

Are you using Attraction Marketing to build your MLM business? As a network marketer, don’t you wish for a scenario whereby enthusiastic prospects are eagerly calling you to find out more about your business opportunity and to inquire about how they can join your team?

That surely would be an ideal situation. Meanwhile, for masters of attraction marketing, such a scenario is neither a utopia nor a mere wishful thinking.

When people like you as a person and are interested in what you’re doing with your business, they usually keep up to date with all your activities, hoping to learn from you.

Now, what is attraction marketing? Does it work, and or how does it work? In what ways can you incorporate attraction marketing strategies into your network marketing business?

Attraction marketing is primarily concerned with providing valuable contents to your potential customers (and even existing ones), such that they’ll count themselves fortunate to know you.

And as a result of the valuable information you supply them, these prospects in turn are often willing to consider any product or program coming from you or recommended by you.

Attraction marketing is a way of leveraging on trust and goodwill. For that reason, I must warn you early on that the benefits of attraction marketing are usually not reaped instantly, any more than we can make people to trust us from day one.

Therefore if you decide to implement attraction marketing in your MLM business (which I strongly recommend), then know that you are embarking on a long term strategy that will slowly but surely build you a strong customer base and loyal following.

In attraction marketing, you are to shift your focus away from immediate sales or recruiting. The main idea is not to concentrate on sales, but rather to first create a friendly atmosphere that engenders trust.

You should focus on providing resources and training which benefit your PROSPECTS FIRST! Now, that may sound a bit strange to some who have become enamored with traditional prospecting methods.

But to succeed in applying attraction marketing techniques, you must first learn about people’s purchasing philosophy and change your focus. When people patronize your business because they have begun to trust you, your company will grow at a deeper level and at a more accelerated rate.

Does it work? Well, why else is it getting more and more popular in the online marketplace? The fact is, this strategy has always worked for every online marketer willing to go for the long haul.

When fully and patiently implemented, attraction marketing guarantees bigger long term growth and profits for your business. It will keep willing prospects coming to you, eager to get registered.

The basic approach in attraction marketing is rather simple. It revolves around providing valuable information to your prospects. The idea is to demonstrate to them that you truly and fully understand the business you are into, and that you understand it a bit more than the other marketers they might have encountered in the past.

Now, this claim of yours is only proven when the information you give solves practical problems for your prospects. Further, you follow this up by teaching them aspects of their business they may not have thought of.

Of course, this calls for two things on your part: (1) that you have a clear knowledge of what your prospects are trying to achieve with their businesses and (2) that you are knowledgeable enough to comment on ways they can do it better.

Marketers who are perceived as placing a high value on the interests of their clients often have a huge loyal following. That is attraction marketing.

Ever since this marketing concept got crystallized a few years ago, it’s proven to be the most effective method of prospecting for both online and offline customers. And it works in every industry segment.

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